Quite simply the finest swim bait on the market.
In 1958 Panther Martin introduced their first fishing lure called Vivif. They
over 20 million of the original Vivif lure. It was a rubber minnow with a
head almost identical in design and function to the new ViVifs. This
newest version ViVif features far more realistic holographic patterns and
wiggling, wobbling, live
minnow action just like the original. These ViVif
swim baits are truly deadly against striped bass, trout, tuna, largemouth and
smallmouth bass, redfish, bluefish, calico bass, pike, pickerel and many more.